Tuesday, April 24, 2012

Stationery Package


  • The printed pieces that a company utilizes for communication purposes. 
  • when establishing a business, it is very important that all communications are well coordinated and that the message of the organization is presented consistently.
  • Includes a business card,  Letterhead, and a envolope. 
BUSINESS CARD:
  • essential part of a stationary design. 
  • people will form an immediate opinion about your company
  • it says something about your company its mission, its culture, and it goals. 
  • everything from colors, fonts, the texture, shade, and gloss of your print says something about you.
Typically includes:
  • loo
  • company name
  • employee name
  • title
  • phone number
  • fax number
  • email address 
  • company address
  • web address
Design Tips:
  • must be 2"x3.5"
  • horizontal or vertical orientation
  • check for accuracy
  • check for unity... continuity among other pieces.
  • typical margin is .25" to .125"
Letterhead: a printed piece of paper used to send etters. memos, etc.
typically includes..
  • Logo
  • Company name
  • company address
  • phone number
  • fax number
  • web address
  • design tips: must be 8.5" by 11" (standard), must be vertical orientation, must leave room to write, check for accuracy, check for unity....continuity among other pieces 

Envelope
  • the packaging that contains the letter/form when being mailed, standard #10 envelope 
  • typically includes: logo, company name, company address 
  • design tips: must be 9.5" by 4.125", horizontal or vertical orientation, must leave room for recipients address and stamp, check for accuracy, check for unity....continuity among other pieces 

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