- The printed pieces that a company utilizes for communication purposes.
- when establishing a business, it is very important that all communications are well coordinated and that the message of the organization is presented consistently.
- Includes a business card, Letterhead, and a envolope.
BUSINESS CARD:
- essential part of a stationary design.
- people will form an immediate opinion about your company
- it says something about your company its mission, its culture, and it goals.
- everything from colors, fonts, the texture, shade, and gloss of your print says something about you.
Typically includes:
- loo
- company name
- employee name
- title
- phone number
- fax number
- email address
- company address
- web address
Design Tips:
- must be 2"x3.5"
- horizontal or vertical orientation
- check for accuracy
- check for unity... continuity among other pieces.
- typical margin is .25" to .125"
Letterhead: a printed piece of paper used to send etters. memos, etc.
typically includes..
- Logo
- Company name
- company address
- phone number
- fax number
- web address
- design tips: must be 8.5" by 11" (standard), must be vertical orientation, must leave room to write, check for accuracy, check for unity....continuity among other pieces
Envelope
- the packaging that contains the letter/form when being mailed, standard #10 envelope
- typically includes: logo, company name, company address
- design tips: must be 9.5" by 4.125", horizontal or vertical orientation, must leave room for recipients address and stamp, check for accuracy, check for unity....continuity among other pieces
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